The Northwood team expects to host three large-scale, national-headlining concerts in the fall, plus a mix of new food and drink festivals, complementing what’s already being offered in Ballantyne’s Backyard and what’s forthcoming at Brixham Park on the west side of the campus.
“The Amp Ballantyne™ will allow us to take existing programs up a notch and expand the initiatives we’ve already launched with CREATE Ballantyne, bringing more arts and culture to South Charlotte,” said Hailey Rorie, director of community relations for Northwood Office.
In 2022, Blumenthal Performing Arts brought over 50 installations and events to Ballantyne’s Backyard for the Charlotte International Arts Festival. Looking ahead, the arts organization is considering the 3,500-person amphitheater as its central backdrop for the second annual event. The community can also expect other art initiatives like Charlotte is Creative’s well-known CreativeMornings/Charlotte program, local performances, markets and more.
To further expand its daytime offerings, Northwood will utilize The Amp Ballantyne™ space for food truck pop-ups, weekly fitness classes and outdoor workshops. A new holiday experience is also being planned to accompany the Carolina Holiday Light Spectacular, which will return to the Backyard this December.
The Amp Ballantyne™ also comes with its own logo, website and social media platforms. Inspired by the architecture and roof design, the logo features a modern retro badge that sets the stage for the expected nightlife scene to come while complementing the other Ballantyne brands.
Northwood is exploring new partners to activate the venue throughout the year. Those interested can email firstname.lastname@example.org.
The Bowl at Ballantyne™
Nov 30, 2023
Ballantyne's Annual Holiday Gift
A community contribution on behalf of you!
Feb 02, 2024
OooWee BBQ is Back in Ballantyne for Black History Month!
OooWee BBQ will be smokin' it up and you don't want to miss out!
Jan 26, 2024
Navigating New Roads in Ballantyne
We are excited to share the opening of new roads, Upper Avenue and Lower Avenue.
Jan 01, 2024
Save the Dates for 2024
Check out this year's programs.
Jan 01, 2024
2023 Year in Review
Thank you for being a part of our community.
Dec 05, 2023
Annual Food Drive Results
The annual drive raised enough money to distribute over 35,000 pounds of food.
Dec 06, 2023
10 Reasons Work (and Life) is Better at Ballantyne
There's much to explore as Ballantyne evolves beyond the region's workplace of choice.
Nov 03, 2023
JJ Grey & Mofro Coming to The Amp
Enjoy funkified rock and front porch Southern soul music with special guest Cedric Brunside on Thursday, April 18.
Oct 04, 2023
North Italia and Flower Child Open Second NC Locations in Ballantyne
Sam Fox’s North Italia and Flower Child will join nine other previously announced businesses, including Olde Mecklenburg Brewery, at the new mixed-use retail, dining and entertainment district opening in 2024.